Pay-Per-View Webcasts as a Revenue Model

This is an interview with Dr. Michele Petry, president of the Glia Group, an Internet consulting and web strategy firm, and editor of BankersOnline.com, an onsite training resource for the banking industry.

• Discover how BankersOnline transitioned from doing audio webcasts to an
  all-day video webcast

• Learn how current events have created the opportunity to charge more for a
  pay-per-view webcast attendee than an onsite attendee

• Hear about the thought processes that were behind this revenue model

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