Great InformationWeek article: Make it Your Tube
I thought I would pass along a great article I found in InformationWeek on how corporations can use video to be more effective in their communications. Fritz Nelson, Executive Producer, TechWeb TV, indicates that “The ‘right’ approach to video is somewhere in between for most of us, and the Internet, the great equalizer, has made it possible and affordable for anyone.” What Fritz is indicating is that although everybody is accustomed to TV quality video, content is king and not all video needs to be TV quality to be effective. <InformationWeek article>
Fritz produced highlights of the CTIA Wireless 2007 show and writes “we skipped over to the Orlando Convention Center armed with a copy of the Avid edit suite on a beat-up, 3-year-old HP laptop. We haven’t taken it to Sundance or Tribeca or Cannes, but” ….. I find his piece compelling and hopefully you will too. We plan to do the same sort of highlights with other shows such as InfoComm and the Wainhouse Research Collaboration Summit.
Check out Fritz’s show highlights of CTIA Wireless.
